CEO, Board Member
Ron is a builder and skilled in turning around ailing agencies, making solid firms stronger, and leading well-known brands to category leadership. He is known for his problem-solving philosophy: “Face it. Figure it out. And Fix it.” An innovative agency architect who believes in the power of collaboration, Ron brings together top talent from multiple disciplines to form cohesive teams. He has led clients like McDonalds, Anheuser-Busch, Quaker and General Mills during periods of best share growth throughout their histories and introduced new brands including Bud Light, and Gatorade (“Be Like Mike”) to the market. Ron also founded local Chicago agency Bayer Bess Vanderwarker which quickly became AdWeek’s Agency of the Year.
At FCB, Y&R and Havas Ron was a CEO and President, managing disciplines including Healthcare, PR, Brand Consulting, Digital, Direct, Data and Advertising.
Ron has BS and MA degrees from the University of Illinois, where he was also captain of the football team.